Isuzu M’sia has new face

The Star Malaysia - Star2 - - News -

ISUZU Malaysia has signed up tal­ented Ja­panese en­ter­tainer and model Yu­umi as its brand am­bas­sador.

Born in Ja­pan, Yu­umi and her par­ents had moved to Malaysia when she was five years old.

She is able to con­verse in mul­ti­ple lan­guages in­clud­ing Ja­panese, English, Malay and Chi­nese.

In 2015, she made her de­but as a model. She also ap­peared in lo­cal pop­u­lar TV3 pro­gramme Je­naka Kam­pung Ka­lut. She also took part in TV9 morn­ing show Nasi Le­mak Kopi O and “Melodi” at TV3. In Au­gust, she will be fea­tured in The Cap­ti­vat­ing Travel of Malaysia that will be on air at few ca­ble and satel­lite providers in Ja­pan such as CATV, SkyPer­fecTV and IPTV.

“I am de­lighted to wel­come Yu­umi as our brand am­bas­sador. Although she is still young and at the de­vel­op­ment stage of her ca­reer, she is strongly com­mit­ted to be a part of Malaysian so­ci­ety and will­ing to take a chal­lenge in this coun­try, in which we found some­thing in com­mon with our­selves.

“In ad­di­tion to that, her charisma and lively per­son­al­ity are an ideal fit for the Isuzu brand. I am con­fi­dent that our col­lab­o­ra­tion will be tremen­dously ben­e­fi­cial to every­one,” said Isuzu Malaysia ex­ec­u­tive di­rec­tor Ha­jime Machimura.

Yu­umi said she was ex­cited and feels very grate­ful for this col­lab­o­ra­tion with Isuzu Malaysia.

“This is such an amaz­ing hon­our in my ca­reer to be as­so­ci­ated with Isuzu, a top Ja­panese brand both in Malaysia and glob­ally,” she said.

As the face of Isuzu Malaysia, Yu­umi will ap­pear in all mul­ti­me­dia cam­paigns in­clud­ing all types of me­dia, dig­i­tal, road­shows and so­cial me­dia.


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