Fur-free artistry

The Star Malaysia - Star2 - - Style -

If you buy and use cru­elty-free beauty prod­ucts, you’ll be happy to hear that Kat Von D will be com­ing out with a cru­elty-free makeup brush.

She an­nounced on her In­sta­gram re­cently, “So ex­cited about launch­ing an en­tire #cru­el­tyfree and #ve­gan line of makeup brushes for @katvond­beauty! I’ve teamed up with my #KvDArtistryCol­lec­tive artists to cre­ate the most ef­fec­tive brush for­ma­tions, us­ing the high­est grade syn­thetic fibers that mimic the same prod­uct dis­tri­bu­tion you would get from an­i­mal­based bris­tles.”

“We are liv­ing in amaz­ing times right now where tech­nol­ogy is mak­ing it so easy to make com­pas­sion­ate choices in the prod­ucts we pur­chase, with­out hav­ing to ex­ploit an­i­mals.”

As syn­thetic fi­bre brushes have been known to be less ef­fec­tive in pick­ing up pow­ders or foun­da­tion for op­ti­mum makeup ap­pli­ca­tion, it’s great that she is ad­dress­ing this is­sue and promis­ing to use the finest grade of syn­thetic fi­bres for her cru­elty-free makeup brushes.

Check out the Kat Vond D #5 Edge Creme Con­tour Brush which has a ta­pered, sculpted shape, so you can pre­cisely ap­ply and ef­fi­ciently blend with one brush! – San­dra Low The new Kat Von D makeup brush is now cru­elty-free and it uses the high­est grade syn­thetic fibers that mimic the same prod­uct dis­tri­bu­tion you would get from an­i­mal-based bris­tles. thekatvond In­sta­gram

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