New cold brew in town
WITH all the beer companies promoting their brands and brews this October, here is a refreshing alternative for nonalcohol drinkers and coffee lovers – Starbucks Cold Brew.
From today, Starbucks stores across Malaysia will be delivering a unique cold brew coffee experience like no other. Hand-crafted cold, it is said that cold brewing involves a specific method in making. Combining cool water with coarse ground coffee, then steeping it for 14 hours for ambient brewing and a further 48 hours for refrigerated brewing. For the result and analysis, best to get a taste of this exceptional cold brew.
However, the professionals at Starbucks explain that time replaces the heat to extract the coffee, resulting in a cold coffee concentrate that when combined with water and ice, creates a smooth cold brewed coffee that is served unsweetened to highlight its naturally sweet, rich coffee flavour. For those who like their coffees iced, here is a new option to get to know, taste and perhaps prefer, as the method of preparation is unlike Starbucks’ other iced coffees and tastes different. Said Starbucks Malaysia and Brunei managing director Sydney Quays, “Starbucks looked at qualities of the coffee created through the cold brewing process and began to narrow in on the specific flavours we wanted, and that involved looking at different roast levels, coffees and cold brewing styles. We hope our customers will enjoy the beverage as much as we enjoyed creating it.”
Starbucks Cold Brew.