Bub­ble Dash Run pro­motes healthy life­styles

The Sun (Malaysia) - - MEDIA & MARKETING -

THE Heart Foun­da­tion of Malaysia (Yayasan Jan­tung Malaysia) and Great East­ern Life As­sur­ance (Malaysia) Ber­had (Great East­ern Life) re­cently co­hosted the Kuala Lumpur leg of the Great East­ern Bub­ble Dash 2016 at Dataran Merdeka.

This year’s run was re­ported to have at­tracted about 15,000 par­tic­i­pants, in­clud­ing 50 un­der­priv­i­leged chil­dren un­der the Great East­ern Life Child Care pro­gramme. The run com­prised three cat­e­gories, which in­cluded the 5km Bub­ble Dash Run, a 12km and 21km Live Great run.

“The Great East­ern Bub­ble Dash Run is a unique event that is held in two cities. Com­bin­ing fit­ness and fun is a great way to stay healthy, and we hope to have en­cour­aged more Malaysians to pri­ori­tise fit­ness and take on a healthy life­style. Judg­ing by the huge turn-out, the Malaysian pub­lic recog­nises the im­por­tance of these and we look for­ward to con­tin­u­ing to build on this year’s suc­cess go­ing for­ward,” said Heart Foun­da­tion of Malaysia pres­i­dent Tun Ah­mad Mohd Sarji Ab­dul Hamid.

Echo­ing the same sen­ti­ments was Great East­ern Life di­rec­tor and CEO Datuk Koh Yaw Hui.

“We want to in­spire more Malaysians to make the nec­es­sary changes in their life­style and take own­er­ship of main­tain­ing their well­be­ing. Through this run, we want to demon­strate that an ac­tive life­style can be ex­cit­ing, fun and a great way to spend qual­ity time with their loved ones,” he said.

Koh also em­pha­sised that the need to adopt a health­ier life­style must be­gin from young, hence the spon­sor­ship of the 50 un­der­priv­i­leged chil­dren for the run.

The Great East­ern Bub­ble Dash Run 2016 was the first run to in­cor­po­rate multi-coloured bub­bles in its 5km course. The run was held in Pe­nang and Kuala Lumpur un­der the com­pany’s Live Great Pro­gramme. For more in­for­ma­tion, please visit the Great East­ern Life web­site.

Some of the 15,000 par­tic­i­pants at the Kuala Lumpur leg of the Great East­ern Bub­ble Dash 2016 run.

Newspapers in English

Newspapers from Malaysia

© PressReader. All rights reserved.