Do the Dew
MOUNTAIN Dew is often linked with action sports, entertainment, gaming, co-creating and the lifestyle of today’s youth. It is also known for its Dew Challenge, last year’s receiving much acclaim among e-gamers and online gaming enthusiasts. And the Dew Challenge 2016, was no disappointment! drew a total of 1,120 participants forming 224 teams. Of these, selected teams will compete at a group-stage level on Dec 9. The top eight teams of this stage will be up against each other at the finals in Kuala Lumpur on Dec 10 and 11. They will compete for a higher stake of the RM150,000 prize pool. The game throws in an extra twist, where other players can steal points from each other. Top ten scorers from each state will proceed to the finals on Dec 11, vying for the RM50,000 prize money.
GAME OF THE TIMES
“We are big advocates of following one’s passion and we highly encourage Malaysians to do so. Hence, we have created this online gaming arena and the mobile gaming application for fellow gaming enthusiasts as a platform (for them) to channel their passion for gaming,” said Etika Sdn Bhd vice-president of marketing and business development Hemalatha Ragavan.
“We look forward to having participants join the challenges while at the same time having their family and friends come support them at this exciting gaming event,” added Hemalatha. For updates, follow Mountain Dew on its Facebook page.
The first group in the KL leg were mostly young ladies.