Emi­rates teams up with Na­dine Kanso to cre­ate the “Bil Arabi for Emi­rates” Col­lec­tion

Malta Independent - - BUSINESS -

Emi­rates has an­nounced a col­lab­o­ra­tion on an ex­clu­sive prod­uct line with renowned Dubai-based de­signer Na­dine Kanso. The “Bil Arabi for Emi­rates” Col­lec­tion uses Ara­bic cal­lig­ra­phy as a fo­cal point in its de­sign to cel­e­brate the UAE’s up­com­ing Flag Day and Na­tional Day fes­tiv­i­ties on 3rd Novem­ber and 2nd De­cem­ber. Bil Arabi lit­er­ally trans­lates to “in Ara­bic”.

The col­lec­tion con­sists of a porce­lain mug, a dec­o­ra­tive plate, a pouch, a notepad and stylish t-shirts for both men and women. All items in the col­lec­tion are adorned with the word “El Emarat”, which means “The Emi­rates”, in gold, stylised Ara­bic writ­ing. The cal­lig­ra­phy based de­sign takes in­flu­ence from a con­tem­po­rary in­ter­pre­ta­tion of Ara­bic let­ters, and also takes in­spi­ra­tion from “cal­ligraf­fiti” de­signs emerg­ing across the Gulf and Mid­dle East.

“My brand prides it­self on pay­ing tribute to Ara­bic her­itage. A huge place I draw in­spi­ra­tion from is the Ara­bic let­ter­ing it­self. The curves and stokes of the let­ter are so grace­ful and the gold let­ter­ing re­ally en­hances that beauty,” said Na­dine Kanso.

The “Bil Arabi for Emi­rates” Col­lec­tion is avail­able at Emi­rates Of­fi­cial Stores across Dubai as well as on on­line at emi­rates.store.

Emi­rates op­er­ates daily sched­uled flights be­tween Malta and Dubai on a Boe­ing 777-300 air­craft. Emi­rates flies twice weekly to Malta, on Mon­days and Wed­nes­days, via Lar­naca in Cyprus, and on Sun­days, Tues­days, Thurs­days, Fri­days and Satur­days the air­line op­er­ates the Dubai - Malta route on a cir­cu­lar rout­ing via Tu­nis in Tu­nisia. The re­turn flight flies di­rect from Malta to Dubai.

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