Meeting the experts: Fapi Motors at the EICMA
Motorcycle enthusiasts around the world eagerly await the event of the year. Popularly known as the Milan Motorcycle show, the EICMA (Esposizione Internazionale Ciclo, Motociclo e Accessori), is the most prominent exhibition in the world of motorcycles and bicycles, not only on a European but also on a global level. Every year, thousands of foreign operators and buyers from the sector visit this exhibition looking for new business and networking opportunities. Joanne Bartolo Chircop and Maryrose Baldacchino, accompanied by Etienne Mallia, one of Fapi’s directors, are just back from the exhibition.
Year after year, the Milan exhibition has proven to be one of high quality, but this year’s show has been kicked up a notch. Innovative and surprising exhibits have stunned both exhibitors and casual visitors alike. A new addition at this year’s show was the E-Bike, with more than 1,300 metres of track available for test drives, while the 2017 KTM Duke 390 and the 2017 KTM Duke 125 made global debut at the EIMCA.
Fapi Motors representatives made the most of the B2B initiatives set up for those wishing to approach new foreign markets or strengthen their operations. Fapi Motors is the local distributor of KTM® and Harley-Davidson® motorcycles.
Send an e-mail to info@FapiMotors.com.mt or visit their showroom in Mdina Road, Attard, for more information