The Malta Business Weekly

A bold and brave new take on beauty

You are 3INA, so Let’s Paint!

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3INA, pronounced Mina, is the newest beauty brand to arrive in Malta. Represente­d locally by Hudson, 3INA opened its first Malta store in Qormi this June, followed by a flagship store at The Point, which opened last month.

With offices in London and Madrid, 3INA's first mono-brand store opened in London’s prestigiou­s Covent Garden Beauty Quarter this February. Since then, the brand has expanded into seven countries, with outlets in Greece, Italy, Malta, South Africa, Australia and most recently Sweden. With India coming on board this November it is anticipate­d that there will be 25 stores globally before the year’s end.

Launching with 450 products, by 2017 3INA will boast 800 products. 3INA encourages creative expression through high quality products with a vast array of colours and an honest price point. All products are cruelty free and manufactur­ed in Europe. The 3INA girl is bold, brave and celebrates individual beauty, craving newness to fuel her creativity.

 ??  ?? Bloggers/ MUA, Dyna Spiteri – DYNA; Lyndsey Grima – Splashes of Looks; Abigail Cauchi, Thereseann­e Sammut – A blonde on the Go; Lara Azzopardi – Every Beauty Addict's and Maya Muscat Azzopardi
Bloggers/ MUA, Dyna Spiteri – DYNA; Lyndsey Grima – Splashes of Looks; Abigail Cauchi, Thereseann­e Sammut – A blonde on the Go; Lara Azzopardi – Every Beauty Addict's and Maya Muscat Azzopardi

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