Yoma Yan­gon In­ter­na­tional Marathon 2016 to be largest to date

Mizzima Business Weekly - - CONTENTS -

Myan­mar is now less than two months away from run­ners tak­ing to the streets of its stun­ning and di­verse com­mer­cial cap­i­tal for the Yoma Yan­gon In­ter­na­tional Marathon (YYIM) 2016, ac­cord­ing to a press release on 23 Novem­ber.

With the 18 De­cem­ber reg­is­tra­tion dead­line in sight, pub­lic in­ter­est in the event is build­ing and race slots are quickly be­ing filled, with more than 3,500 reg­is­tered - set­ting up the YYIM 2016 to be the largest yet.

To cel­e­brate the up­com­ing marathon and ed­u­cate run­ners on health and safety, joint or­gan­is­ers, Yoma Strate­gic (YOMA), First Myan­mar In­vest­ment (FMI) and Yan­gon City De­vel­op­ment Com­mit­tee (YCDC), held the YYIM 2016 launch event on the ground floor of Hle­den Cen­ter from 10:00 am to 8:30 pm on 23 Novem­ber.

Par­tic­i­pants were treated to per­for­mances by Char­ity Am­bas­sador Lung Sitt Ja Moon (Ah Moon) and a sur­prise ap­pear­ance from Sai Sai Khan Hlaing, warm-up demon­stra­tions by Move Myan­mar Gym and prod­uct show­cases from Shiseido. Through­out the af­ter­noon, marathon en­thu­si­asts played 100PLUS games and rev­elled in the pre-marathon ex­cite­ment.

To en­cour­age Marathon signup, in­ter­na­tional and lo­cal run­ners who reg­is­tered at the launch event were of­fered the spe­cial Early Bird dis­count rate. Ad­di­tion­ally, Red Cross Myan­mar shared tips on how to run the marathon safely. Sim­i­lar to last year, the Red Cross will sup­port the YYIM 2016 by pro­vid­ing health care and emer­gency first aid.

“As the YYIM 2016 quickly ap­proaches and reg­is­tra­tion num­bers grow we are de­lighted to see ex­cite­ment from past marathon run­ners and new par­tic­i­pants alike. From our so­cial con­tri­bu­tion to en­ter­tain­ment to race routes, with each pass­ing year we strive to cre­ate a big­ger and bet­ter event, “said U Nyan Min Soe, YYIM Project Man­ager, Yoma Strate­gic Hold­ings, Ltd. “Of course, we could not do this with­out the con­tin­ued sup­port of our spon­sors, who pro­vide vi­tal ser­vices and fun ex­pe­ri­ences for run­ners and their friends and fam­i­lies on race day.” Spon­sors of the YYIM 2016 in­clude 100PLUS, Mit­subishi and Shiseido.

Aligned with the char­ity theme of “Run for Chil­dren,” the phil­an­thropic com­po­nent in­tro­duced last year will again use the race as a plat­form to raise funds for Su Taung Pyae Youth De­vel­op­ment Cen­tre and Aung Za Bu Youth De­vel­op­ment Cen­tre. Re­turn­ing from 2015, pop­u­lar Myan­mar singer and song­writer Sai Sai Kham Leng and singer Lung Sitt Ja Moon (Ah Moon) will act as Char­ity Am­bas­sadors, as they mo­bilise their fam­i­lies, friends and fans to raise aware­ness of the se­lected char­i­ties.

Reg­is­tra­tion for the YYIM 2016 is open un­til 18 De­cem­ber 2015.

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