Bloom­ing good idea for mums

Auckland City Harbour News - - NEWS - By DANIELLE STREET

Get­ting stuck in a mall with­out a spare nappy or tin of baby food is a night­mare for any busy par­ent.

But en­tre­pre­neur Sophia Nash has come up with a so­lu­tion.

She has cut a deal with West­field to in­stall di­a­per vend­ing ma­chines in the St Lukes and Al­bany malls.

The mother-of two says the idea was con­ceived about three years ago shortly af­ter she gave birth to her first child.

‘‘I’d go out and be­cause of baby brain I’d for­get to bring a nappy and then she would have a vi­o­lent poo at­tack or some­thing. It would be half way down my shirt and all over her,’’ Ms Nash says.

‘‘It was just a pain to have to go down to the su­per­mar­ket and buy a whole bag of nap­pies and lug it around to go and change her.’’

The New Bloom vend­ing ma­chines are lo­cated in the malls’ par­ents rooms for easy ac­cess when an emer­gency arises.

‘‘I think this idea is some­thing that peo­ple have been think­ing about for a long time and I was just the first per­son to jump on it,’’ Ms Nash says.

‘‘For West­field it was re­ally a no-brainer. It cre­ates an easy so­lu­tion to a prob­lem that would have par­ents leav­ing.’’

The ma­chines stock sin­gle biodegrad­able nap­pies that come with a small pack of wipes for $5. They also stock re­us­able eco­di­a­pers, or­ganic baby food sa­chets and paci­fiers.

‘‘I’ve had great feed­back from par­ents about the ma­chines. Even peo­ple that haven’t used it yet but find out about them are like ‘ Oh my god, I to­tally need that’,’’ Ms Nash says.

Ms Nash aims to get the ma­chines in­stalled in malls across Auck­land, as well as at air­ports and swim­ming pools.


Snappy nap­pies: Mother and en­tre­pre­neur Sophia Nash of Kings­land has come up with a vend­ing ma­chine stocked with baby gear to help par­ents caught short in shop­ping malls.

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