Vis­i­tor cen­tre is in front

Central Otago Mirror - - FRONT PAGE -

Vis­i­tor num­bers to Cromwell’s new i-Site have boomed since its move to the front of the mall.

Cromwell i-Site man­ager He­len Scoles said be­tween De­cem­ber 18 – when the new i-Site opened in its new lo­ca­tion –and De­cem­ber 31, 5500 peo­ple had come through the doors.

‘‘We have no­ticed a huge in­crease in vis­i­tor num­bers. On our busiest day we had 625 over the Christ­masNew Year pe­riod.’’

The mall’s lo­ca­tion was also prov­ing a help to busi­nesses within the mall, she said.

‘‘We have been able to tell peo­ple how to find places – even how to get into the mid­dle of the mall. We can di­rect them eas­ily to places – winer­ies, High­lands Mo­tor­sport Park, Gold­fields Min­ing Cen­tre, or­chards where you can pick your own fruit.

‘‘I think Cromwell was miss­ing out be­cause vis­i­tors were not able to find us. They would have a look then move on. Now they can find us, so they are stop­ping and find­ing out dif­fer­ent things they can do, are stay­ing longer in town and hope­fully spend­ing money.’’

Cen­tral Otago Dis­trict Coun­cil com­mu­nity ser­vice man­ager Anne Pullar said the project team had been work­ing in closely with the mall re­de­vel­op­ment to make sure there was plenty of park­ing and signs for the new vis­i­tor cen­tre. ■ The i-Site is open from 9am to 7pm daily.


New base: Lor­raine Os­borne, He­len Scoles and Mar­garet De Geest at the new Cromwell i-Site.

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