Mousiemoo, 24 The Mall

Central Otago Mirror - - BABY AND TODDLER -

Frus­tra­tion at the lack of prod­ucts avail­able lo­cally for chil­dren from new born to teenagers, Lau­rel Moyle and part­ner Dave Gra­ham de­cided to do some­thing about it. En­ter, Mousiemoo.

Opened just five weeks ago at 24 The Mall, Cromwell, Mousiemoo is prov­ing pop­u­lar with the lo­cals.

Lau­rel says as the mother of a young child and a teenage daugh­ter, she found it dif­fi­cult to source ecofriendly and age ap­pro­pri­ate items lo­cally.

So by de­fault on­line shop­ping or trav­el­ling out of the area be­came the go to place to buy any­thing needed.

‘‘We had been toy­ing with the idea for 12 months, and three months prior to open­ing, we just thought why not go for it?’’

Mousiemoo stocks cloth­ing for new borns through to size 16, and re­us­able items such as cloth nap­pies and glass bot­tles, decor, Cari­boo fur­ni­ture, gift­ware and toys.

‘‘We have ev­ery­thing from socks un­der­wear to day wear and sleep wear,’’ says Lau­rel.

‘‘We cater specif­i­cally for our chil­dren needs and our cloth­ing is age ap­pro­pri­ate, rel­e­vant and durable.’’

Lau­rel and Dave are mind­ful of where they source their prod­ucts and a lot are de­signed in New Zealand by New Zealand de­sign­ers.

‘‘We are com­mit­ted 100% to stock­ing stylish, prac­ti­cal, and sus­tain­able prod­ucts that are safe for both our kids and planet.,’’ Lau­rel says.

‘‘This is re­ally im­por­tant to peo­ple. ‘‘A good por­tion of our cloth­ing is made of ei­ther organic cot­ton and/or bam­boo, and trace­able New Zealand wool,’’ she says.

‘‘We are quite care­ful where we source items.’’

Lau­rel is joined in the shop by Michelle Bruce of Alexan­dra and lo­cal Sarah McKin­lay.

Mousiemoo is open Mon­day to Fri­day from 9am to 5pm and Satur­day from 9am to 1pm.

They have some fab­u­lous Christ­mas ideas for those look­ing for some­thing a lit­tle bit spe­cial for their child this Christ­mas and have Clek foonf car seats, suit­able from birth to 29 kilo­grams.

Visit Lau­rel and her team at 24 The Mall or check out their face­book page to­day - www.face­book.com/ MousiemooLtd/

An on­line store is in the process of be­ing de­vel­oped and will kick off in the new year.

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