The Fairtrade mark
is the world’s most recognised ethical label. When you buy a Fairtrade-certified product you choose to give farmers and their communities, in developing countries, a fair go. You’re voting for children to be in school, for women to receive equal pay, and for community projects like healthcare. Last year, New Zealanders ate their way through 780,000 kgs of Fairtrade-certified bananas, showing how strongly Kiwis like their bananas to be fair.