The trend we love to hate is back

Fashion Quarterly - - Inside -

Pic­ture a velour, Juicy Cou­ture track­suit. A pair of mesh, Chi­nese-in­spired slip­per slides. A tube top and a head scarf in clash­ing pat­terns. No, it isn’t a Buz­zfeed lis­ti­cle of the most cringe­wor­thy trends of the early 2000s, it’s the high­lights of the spring/sum­mer 2017 col­lec­tions. The track­suit is Vete­ments and the slip­per slides are Gypsy Sport. The tube top and head­scarf com­bi­na­tion is Miu Miu. Mean­while, Kylie Jen­ner is wear­ing a Von Dutch trucker cap and Rosie Hunt­ing­ton-Whitely is an am­bas­sador for Ugg. Wel­come to the 2000s re­dux. That’s right, grab your Nokia 3315 and your Fendi baguette, we’re go­ing back to the fu­ture.

Over the course of fash­ion’s his­tory, the pe­riod be­tween 2000 and 2006 is the one many of us would most like to for­get. But per­haps de­stroy­ing all those pho­tos of our­selves wear­ing kit­ten-heel jan­dals and denim miniskirts over ¾ leg­gings is where we went wrong – those who can­not re­mem­ber the past are con­demned to re­peat it, af­ter all. Para­dox­i­cally, we cling to the pop cul­ture of this time like noth­ing else: Gil­more Girls: A Year in the Life is set to be the tele­vi­sion event of the sum­mer, and any men­tion of a Sex and the City re­union has us cue­ing up S06E01 and mix­ing cos­mopoli­tans like they never went out of fash­ion. Be­fore we be­gin adorn­ing our­selves in new-sea­son Lan­vin cor­sages like the second com­ing of Car­rie Brad­shaw, how­ever, should we con­sider say­ing ‘no’ to nos­tal­gia?

For starters, the 2000s style re­vival feels a lit­tle pre­ma­ture, fall­ing short of the typ­i­cal 20 years it takes for most

trends to come

The 2000s are mak­ing a come­back, says Phoebe Watt Un­like the Y2K bug, this is not a drill. The 2000s re­vival is here, the ques­tion is how we deal with it

full cir­cle. Per­haps it’s a func­tion of our in­creas­ingly lim­ited at­ten­tion spans in this age of too much in­for­ma­tion and instant gratification. Cer­tainly fash­ion’s cur­rent ob­ses­sion with the ’90s is on bor­rowed time, there be­ing only so many more mom jeans and mules and mi­croflo­rals we can work into our wardrobes. But if we are al­ready tak­ing in­spi­ra­tion from Mis­cha Bar­ton circa The OC (skinny scarves! baby­doll dresses! hip­ster jeans!), does that mean that this year’s big­gest trends – py­jama dress­ing and de­con­structed shirt­ing – will be res­ur­rected by 2025?

The ques­tion of whether it would pay to hang onto these items raises an­other: is an item ‘vin­tage’ if you pull it out of stor­age af­ter less than a decade? And if it’s on-trend enough to be put back in ro­ta­tion, are you wear­ing it iron­i­cally or in earnest? With Henry Hol­land hav­ing just cooked up a new batch of his fa­mous slo­gan T-shirts fea­tur­ing up­dated trib­utes to mod­els of the mo­ment Gigi and Bella Ha­did, Kar­lie Kloss and Ken­dall Jen­ner, those of us that kept our Ag­y­ness Deyn and Hedi Sli­mane ver­sions from 2007 will soon find out.

The more im­me­di­ate prob­lem we face is how to ne­go­ti­ate this millennium mine­field. Sure, there are cer­tain things that we would gladly have back from the early 2000s – Marc Ja­cobs’ en­tire AW04 col­lec­tion for Louis Vuit­ton be­ing one of them. But there are other trends that we are sim­ply not ready for. The bub­ble-hem skirts. The sparkly boleros. The fe­do­ras. The fla­grant dis­plays of midriffs and pelvic bones. All of the su­per­flu­ous lay­er­ing.

Un­like the Y2K bug, this is not a drill. The 2000s re­vival is here, the ques­tion is how we deal with it. Fash­ion is meant to be fun – and let’s not pre­tend we didn’t all have a blast in our glit­ter denim flares and our asym­met­ric go­ing-out tops the first time around. As 2000s icon Paris Hil­ton once wisely said: “If you don’t even know what to say, just be like, ‘that’s hot’,” and maybe this is the at­ti­tude we all need to take.

Just not when it comes to Crocs. Sorry, Christo­pher Kane – they weren’t hot in 2006 and they aren’t hot now. Stop try­ing to makes Crocs hap­pen.

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