A NEW gen­er­a­tion of BEAUTY

It’s sure to be­come as sought-af­ter as the iconic Beauty Cake. Trusted beauty brand Mois­ture Mist is putting a fresh face for­ward with its new Gen­tle Cleans­ing Oil

Fashion Quarterly - - Beauty -

When Shi­seido wanted to cre­ate a new line of makeup, the com­pany asked French cre­ative di­rec­tor Serge

Lutens to help de­sign some­thing spe­cial.

In­trigued by the aes­thet­ics and cul­ture of Ja­pan, Lutens wanted pack­ag­ing in­spired by im­agery of Ja­panese lac­quer­ware. Even the name, Mois­ture Mist, was in­tended to evoke a men­tal im­age of a clas­sic Ja­panese land­scape, like a paint­ing that has come to life.

Mois­ture Mist soon be­came Shi­seido’s in­ter­na­tional flag­ship makeup line, but it was in New Zealand that the brand re­ally found a home. The key to Mois­ture Mist’s suc­cess in New Zealand was that it was an in­ter­na­tional-qual­ity brand that came in shades and a tex­ture tai­lored for our skin types. Mois­ture Mist prod­ucts have be­come uniquely New Zealand and make Kiwi women feel spe­cial.

Past, present and fu­ture wear­ers recog­nise the scarlet pack­ag­ing of Mois­ture Mist and know it’s a qual­ity, clas­sic beauty es­sen­tial – a must-have in ev­ery­one’s makeup bag. We asked three gen­er­a­tions of women to try the new Mois­ture Mist Gen­tle Cleans­ing Oil and tell us what they thought.

Fresh, clean and soft

“I have never used an oil to cleanse my skin be­fore, but this one is a keeper!” said Jess, 33, af­ter us­ing the Gen­tle Cleans­ing Oil, “I’m so glad I dis­cov­ered it.”

As some­one with breakout-prone skin, Jess said the new Mois­ture Mist Gen­tle Cleans­ing Oil was per­fect, leav­ing her skin

“It’s such a beau­ti­ful, light oil that leaves skin feel­ing


feel­ing clean and soft. “It has a smooth, light tex­ture and a lit­tle goes a long way,” she said.

Her mother Bev is in her 50s and en­joyed us­ing the Mois­ture Mist prod­ucts. Hav­ing ex­per­i­mented with all sorts of cleansers and ton­ers in her 30s, Bev loved the re­sults. “The Gen­tle Cleans­ing Oil is just as its name sug­gests – gen­tle,” she said. “Even though it was light in tex­ture, it still re­moved my makeup and left my face feel­ing clean and lightly mois­turised.”

Bev’s mother Hilda, 88, had never tried a cleans­ing oil be­fore, “but I will be us­ing it more as it left my skin feel­ing clean and smooth”. Hilda loved the Mois­ture Mist CC Cream too. “The CC cream helped cover skin im­per­fec­tions and the BB cream was good for mois­tur­is­ing, sun block, and giv­ing my skin a touch of colour.”

The Mois­ture Mist range

Along­side the new Gen­tle Cleans­ing Oil and its cult clas­sic, the Beauty Cake foun­da­tion, Mois­ture Mist of­fers a full range of makeup and skin­care.

The range in­cludes the pop­u­lar BB Cream and CC Cream SPF30 in Neu­tral­is­ing and Bright­en­ing op­tions. The lightweight creams blend smoothly to match your skin tone, neu­tral­is­ing red­ness and bright­en­ing dull skin for a healthy, nat­u­ral and even skin tone.

These mul­ti­task­ing, colour-cor­rect­ing CC creams can be worn alone or un­der foun­da­tion as a primer, work­ing to con­ceal, prime, pro­tect and mois­turise for a brighter, flawless com­plex­ion. To find out for your­self why New Zealand women love Mois­ture Mist beauty prod­ucts, visit www.mois­turemist.co.nz.

“I’ve never used an oil to cleanse my skin be­fore

– this one is a keeper!”

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