fash­ion col­lec­tives

with the best kind of clout

Good - - GOOD STUFF -

The Col­lec­tive Africa and 5TKT are two new busi­ness ini­tia­tives em­pow­er­ing and sup­port­ing in­de­pen­dent fash­ion de­sign­ers in Africa and In­dia re­spec­tively, as well as mak­ing their stun­ning ar­ti­sanal de­signs avail­able in New Zealand and Aus­tralia. The Col­lec­tive Africa is a re­cent ini­tia­tive of New Zealand de­signer Laura Mon­a­han who moved from Marl­bor­ough to Mozam­bique in 2015. When she be­gan show­ing some lo­cal Mozam­bi­can friends how to sew Euro­pean de­signs the seeds were sewn for a la­bel to be born out of a love of bold style in African fab­rics to a so­cially con­scious au­di­ence look­ing for some­thing more unique than just the high street. It has part­nered with on­ceit.co.nz and pro­ceeds from the sale of each gar­ment go back into the North­ern Mozam­bi­can com­mu­ni­ties in Pemba. Mon­a­han hopes it will be­come the ve­hi­cle to de­vel­op­ing dreams for lo­cal women to be­lieve they can do more. Mean­while 5TKT is sup­port­ing start-up in­die de­sign­ers in In­dia. The on­line store was founded in 2017 by New Zealand-based In­dian tex­tile/fash­ion de­signer Kriti Jain. “I thought I could sup­port them in my own way,” says Jain. “I’m col­lab­o­rat­ing with these de­sign­ers and buy­ing what they’re mak­ing.”

Newspapers in English

Newspapers from New Zealand

© PressReader. All rights reserved.