A prin­ci­pled ap­proach

Ceres Or­gan­ics is a re­spected or­ganic food brand punch­ing above its weight. Lo­cally, it’s the most recog­nised name in or­gan­ics. Carolyn Ent­ing tracks the beau­ti­ful progress of this trail-blaz­ing com­pany.

Good - - FUTURE FOOD -

The first seeds of Ceres Or­gan­ics were planted at a bio­dy­namic and or­ganic fresh pro­duce stall at Michael Park School mar­ket in 1982.

This was the vi­sion of mother-of-two Juliet La­mont who had been liv­ing in Ger­many where she’d had ac­cess to or­ganic and bio­dy­namic pro­duce.

When she moved to New Zealand in the early ’80s she was shocked to dis­cover that even spray-free fruit and veg­eta­bles were not read­ily avail­able in gro­cery stores and de­cided to do some­thing about it. The word spread and soon La­mont set up a co-op out of her garage. By 1984, the co-op had grown so much that the Eller­slie store, which still op­er­ates to­day, was opened.

It was the first or­ganic food store in New Zealand and was given the name Ceres af­ter the Ro­man god­dess of har­vest, agri­cul­ture and civil­i­sa­tion. In 1985, Ceres Or­gan­ics, as it is known to­day, was born.

Fast for­ward more than 35 years and Ceres Or­gan­ics is a house­hold name, its leaf logo in­stantly recog­nis­able as a seal of qual­ity that can be trusted. It has grown from a small col­lec­tive of like-minded vi­sion­ar­ies in those early years (that in­cluded founders and cur­rent di­rec­tors Noel Joseph­son and Rod­nie Whitlock) to a com­pany that now of­fers more than 3000 prod­ucts across the or­gan­ics food cat­e­gory.

Eat well To make this Red and Green Salad, above, and, be­low, Black Rice Pud­ding and many more deli­cous recipes, head to ceres.co.nz

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