Lo­cal firm join­ing run­ners

Havelock North Village Press - - News - BY AN­DREW ASH­TON

Nearly a year af­ter set­ting up a men­strual cup man­u­fac­tur­ing busi­ness in Hawke’s Bay, two life­long friends have hit a huge deal to help fe­male run­ners at this year’s New York Marathon.

The Hello Cup is a re­us­able hy­gienic cup al­ter­na­tive to tra­di­tional fem­i­nine san­i­tary prod­ucts. It holds three times as much fluid as tam­pons and can be worn for up to 12 hours.

Founded by Have­lock North res­i­dent Robyn McLean and her friend Mary Bond in De­cem­ber, Hello Cup man­u­fac­tures thou­sands of cups ev­ery month from a fac­tory in Onekawa.

It has just an­nounced a new deal with global women’s run­ning net­work 261 Fear­less to sell spe­cial-edi­tion cups at the marathon.

The col­lab­o­ra­tion aims to pro­vide women a sus­tain­able so­lu­tion to their men­strual pe­ri­ods and a per­cent­age of the sales of the spe­cial edi­tion 261 Fear­less cups will ben­e­fit the global non-profit or­gan­i­sa­tion to fur­ther em­pow­er­ing women glob­ally through run­ning.

261 Fear­less founder and 1974 NYC Marathon win­ner Kathrine Switzer said it was ap­pro­pri­ate they would be launch­ing the part­ner­ship at a run­ning event fea­tur­ing more than 20,000 women.

“Ev­ery­one is ner­vous on race morn­ing, but few are as ner­vous as those 3000 or so women who are also hav­ing their pe­ri­ods.

“While we’re hop­ing to help that sit­u­a­tion, our part­ner­ship with Hello Cup is much broader than a race. It’s about women ev­ery­where, espe­cially those who are miss­ing valu­able days of school, work and so­cial engagement. Of­ten they are poor and can­not af­ford the monthly ex­pense of san­i­tary prod­ucts. 261 Fear­less hopes to equip these dis­ad­van­taged girls and women with ba­sic fem­i­nine hu­man­i­tar­ian needs so they can en­gage and flour­ish. “

McLean and Bond said the op­por­tu­nity to work with Kathrine and 261 had been a high­light.

“We’re thrilled to be help­ing solve a co­nun­drum fe­male ath­letes have ex­pe­ri­enced for decades, as well as reach­ing out to women around the world. We want women to be em­pow­ered and ed­u­cated about both their bod­ies and their op­tions — and we’re so grate­ful for this op­por­tu­nity to broad­cast our mes­sage with 261 Fear­less.”

The lim­ited edi­tion 261 Fear­less Hello Cup will be on sale at the New York Marathon Expo from Novem­ber 1 — 3, 2018 and on the Hello Cup web­site from Novem­ber 1.

PHOTO / WAR­REN BUCK­LAND.

Hello Cup co­founder Robyn McLean of­fer­ing an al­ter­na­tive to tam­pons for New York Marathon run­ners.

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