3D tickets refunded
The handful of rugby fans who bought tickets to watch Rugby World Cup matches in 3D at Te Rauparaha Arena will be fully refunded.
This follows the decision by Auckland firm 3DLive to quit its broadcasts for the semifinals, final and third place playoff, which were to be shown in seven venues around the country, including the Arena and Wellington Town Hall. Slow ticket sales will leave 3DLive out of pocket – broadcasting in 3D could cost up to $5 million – but Rugby World Cup 2011 Ltd may still film in 3D for viewers with 3D-capable televisions.
The Arena’s manager Willie Taurima says the plug was pulled because ticket prices may have been considered out of reach – $90 to $110 per adult – and Kiwis were wary about paying those prices with no assurance that New Zealand would make it that far in the tournament. He confirmed that the number of seats sold for the Arena was less than a dozen.
3DLive did announce recently that ‘‘ premium’’ seats were being cut to $95, and cinemas were only charging $40 to $50, but sales remained sluggish.
Mr Taurima says it was an exciting prospect, and the Arena lost an opportunity to earn some money, but they were not out of pocket themselves.
‘‘It was the same for most places, I understand, although there would have been more tickets sold in Auckland. But price was the biggest barrier down here, it was hard to get people in the door for $100. We saw it as a ‘nice to have’ here in Porirua and I think that feeling of being in a stadium was what they (3DLive) were trying to create, it would have been real live drama.’’
Bookings have already been made to cover the gaps in the Arena’s calendar, including the Howard Morrison Jnr Trio, so Mr Taurima says Porirua residents won’t miss out on entertainment.