Claude­lands set to host top buck­ing bronco show

An in­ter­na­tional rodeo ex­pected to be viewed by mil­lions is head­ing to Hamil­ton’s Claude­lands Arena next month, Aaron Lea­man re­ports

Matamata Chronicle - - Rural Delivery -

THE white-knuckle thrill of the rodeo is com­ing to Hamil­ton’s Claude­lands Arena as the city plays host to an event with a tele­vi­sion au­di­ence touted to be in the mil­lions.

Or­gan­is­ers of the In­ter­na­tional Rodeo have con­firmed the event is mov­ing to Hamil­ton this year af­ter four sell­out sea­sons at CBS Can­ter­bury Arena in Christchurch.

The event, sched­uled for Novem­ber 19, will show­case 32 bull and bronco rid­ers from North and South Amer­ica, Canada, Aus­tralia and New Zealand.

De­scribed as the ‘‘tough­est sport of dirt’’, the In­ter­na­tional Rodeo has pre­vi­ously at­tracted some of the sport’s top com­peti­tors.

The event will also fea­ture a per­for­mance by Kiwi band Dragon.

Se­cur­ing the event – billed as one of the world’s largest in­door rodeo pro­duc­tions – will be seen as an­other ma­jor coup for the Claude­lands Arena. It at­tracted more than 3000 peo­ple ear­lier this month when it played host to mu­sic event EDGE­trav­a­ganza and re­ceived wide­spread praise from per­form­ers, spec­ta­tors and pro­duc­tion ex­perts.

That lineup in­cluded some of New Zealand’s top artists, in­clud­ing Stan Walker, Mid­night Youth and Kids of 88.

Mar­ket­ing ma­te­rial for the event stresses rodeo is not just for the blokes, with al­most 85 per cent of tick­ets bought by fe­males, although 55 per cent of spec­ta­tors are men.

Pre­vi­ous in­ter­na­tional rodeos have at­tracted al­most 250,000 New Zealand tele­vi­sion view­ers and event or­gan­is­ers Force Ma­jeure Events In­ter­na­tional claimed al­most 300 mil­lion peo­ple world­wide watched high­lights pack­ages from the event on tele­vi­sion.

This year’s event will in­clude bare­back and sad­dle bronco rid­ing, bull rid­ing, pick-up rid­ers and crowd favourites – rodeo clowns. It is es­ti­mated 80 per cent of the event’s au­di­ence will travel from out­side Hamil­ton.

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