Tourism re­ports 4.4pc growth

Matamata Chronicle - - News -

The Hamil­ton and Waikato re­gion has recorded a 4.4 per cent in­crease in guest nights for the year ended June 2012 com­pared with the year ended June 2011, along with a 12.6 per cent in­crease for June 2012.

The lat­est Com­mer­cial Ac­com­mo­da­tion Mon­i­tor (CAM) sta­tis­tics show in­ter­na­tional guests nights rose by 5.7 per cent for the same pe­riod (June 2011 YE com- pared with June 2012 YE) and do­mes­tic guest night rose 4.1 per cent.

Hamil­ton and Waikato Tourism CEO Kiri Goul­ter de­scribed the growth over the last 12 months as very pos­i­tive.

“This is a fan­tas­tic re­sult in what has been a chal­leng­ing year for the in­dus­try, with a com­bi­na­tion of strong busi­ness tourism and sport- re­lated events in­clud­ing Rugby World Cup, the film­ing of The Hob­bit movies at Hob­biton Movie Set, re­gional cam­paigns and an ex­tended sum­mer sea­son at­tribut­ing to the in­creases.”

“We can also cer­tainly see the im­pact that film­ing at Hob­biton Movie Set has had on the Mata­mata Pi­ako area with a 6.4 per cent in­crease in guest nights for the year end,” she said.

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