Hob­biton has its own beer

Matamata Chronicle - - News - By KASHKA TUNSTALL

Hob­bit fans flock­ing to Mata­mata for a taste of movie lo­ca­tion Hob­biton will also be able to im­bibe a Mid­dle Earth brew made here in the Waikato.

Hamil­ton brew­ery Good Ge­orge has won the right to be the of­fi­cial brewer of the Hob­biton movie set, sup­ply­ing the beer to Hob­biton’s one and only pub, the Green Dragon.

The iconic pub, which fea­tured in the Lord of the Rings tril­ogy and was burned to the ground for the last in­stal­ment The Re­turn of the King, was re­built for Peter Jack­son’s up­com­ing Hob­bit movie tril­ogy.

The re­con­struc­tion turned what was a set front into a le­git­i­mate li­censed pub and as a new fea­ture on the tour af­ter The Hob­bit’s re­lease, fans will able to en­joy a swig at the hob­bit lo­cal af­ter they have a look around the hob­bit holes.

The pub is only only to those on the Hob­biton tour.

Brew­ery co- owner Ja­son Mack­low said.Good Ge­orge won the con­tract to be sup­pli­ers over ma­jor Kiwi brew­eries vy­ing for the job.

‘‘We’re lo­cal, nearby and they re­ally liked our pitch,’’ he said. ‘‘I had to pinch my­self.’’ A Hob­biton beer com­mit­tee se­lected two beers, a cider and a gin­ger beer ( for tee­to­tallers) brewed on site at Good Ge­orge as the drinks avail­able on tap at the pub.

The drinks are ex­clu­sive to The Hob­bit wa­ter­ing hole – you will not be able to get a draught any­where else but at the Green Dragon.

The recipe is se­cret but Mack­low said the beers are tra­di­tional tip­ples rem­i­nis­cent of a good old English ale.

The first or­der to Hob­biton will see the brew­ery pro­vid­ing a cou­ple of hun­dred kegs to the set.

Mata­mata and Hob­biton are ex­pect­ing visi­tor num­bers to at least dou­ble af­ter the world wide pre­miere of The Hob­bit on Novem­ber 28, and 130 in­ter­na­tional me­dia will catch an early drink at the Green Dragon on Novem­ber 29.

Good Ge­orge opened only eight weeks ago and Mack­low said the brew­ery was stretched to ca­pac­ity, tak­ing on a brewer in Hawke’s Bay to help meet the grow­ing de­mand.

Hamil­ton’s only on-site craft brew­ery, the $2 mil­lion de­vel­op­ment in Frankton is the brain­child of Mack­low, and Waikato busi­ness­men Dar­rel Hadley, Nathan Sweetman and Brian Wat­son.

Mack­low said the brew­ers were mak­ing 21⁄ times the vol­ume of what they were ex­pect­ing at this stage.

‘‘ It’s all go­ing well,’’ he said.

‘‘I’ve never seen a brand em­braced so quickly.’’


Good Ge­orge Brew­ery owner Ja­son Mack­low, front, and brew­ing di­rec­tor Brian Wat­son.

– Waikato Times

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