New World Matamata has become part of an exclusive few to gain membership to the New Zealand Butchery Guild.
The award, introduced last year, is only given to those who reach the highest standards in areas including service, training, health and safety and experience.
The Guild is audited by independent industry body Retail Meat New Zealand (RMNZ) and, as such, customers can be assured members of the Guild will offer the highest quality service.
RMNZ representative, Kim Doran, said the Guild was an opportunity for butcheries to gain recognition.
‘‘There are so many stores in New Zealand doing a great job, we decided it was time to cel- ebrate that, by giving those who are consistently achieving excellence the opportunity to promote it,’’ said Doran.
Retailers will be audited annually to maintain their guild status. Customers will be able to locate New World Matamata and other Guild approved stores easily, by looking for the Guild sticker in the window and the plaque in store.