Tasty Pink Lady helps bat­tle can­cer

Matamata Chronicle - - Your Paper, Your Place - REXINE HAWES

Tak­ing a bite from a big juicy ap­ple could change the life of men and women af­fected by breast can­cer.

New World Su­per­mar­ket is sell­ing bags of Pink Lady ap­ples, from which 50 cents will be do­nated to the Breast Can­cer Foun­da­tion of New Zealand from ev­ery bag sold un­til the end of Au­gust.

Mata­mata New World pro­duce man­ager Elaine Vick­ers is pas­sion­ate about the work of the foun­da­tion.

She hopes the cam­paign not only helps raise money for the foun­da­tion but raises aware­ness about breast can­cer.

‘‘Can­cer af­fects most of us, ei­ther our­selves per­son­ally or some­one we know, and it’s not just women who are in­volved, but men too.

‘‘It’s a sub­ject close to my own heart.’’

She says she is thrilled the whole pro­duce team is get­ting be­hind the fundraiser and cam­paign by wear­ing bright pink shirts ‘‘even the guys’’ are tak­ing part.

Wil­low Evans-Cook, Elaine Vick­ers, Joe Shrimp­ton, Natalie Duggen, Garry Singh.

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