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Mata­mata New World store man­ager Ben Reid says the su­per­mar­ket is en­cour­ag­ing peo­ple to make the shift from plas­tic to re­us­able bags.

He says there has been a no­tice­able de­cline in the amount of plas­tic bags used at the store and more peo­ple are buy­ing re­us­able shop­ping bags.

New World of­fers a re­bate of 5 cents for ev­ery re­us­able bag cus­tomers pro­vide at check­out.

He said in the past the su­per­mar­ket charged per plas­tic bag, but it was dropped due to cus­tomer feed­back.

‘‘There wasn’t an ap­petite for it and we re­ceived back­lash.

‘‘I’d like to think we will make a push to be plas­tic free.’’

The soft plas­tics re­cy­cling bin is emp­tied once a fort­night and taken to Cam­bridge New World, where it is passed along to RED­cy­cle.

He said the bin fills up more of­ten now than when it first ar­rived 18 months ago.

The Mata­mata store is also part of the New World coun­try wide mi­crobead Amnesty, which aims to keep mi­crobead prod­ucts off the shelves.

Tiny beads of plas­tic used as an ex­fo­li­at­ing agent in many skin cleans­ing prod­ucts find their way into drains and ul­ti­mately the marine en­vi­ron­ment.

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