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There’s a ris­ing tide of chal­lenges against pho­tog­ra­phers look­ing to turn their pas­sion into a ca­reer — go­ing out on your own re­quires a mas­sive leap of faith; the sales side sim­ply isn’t for ev­ery­one; and, of course, mar­ket­ing is a con­stant grind. An­other prac­ti­cal prob­lem that many pho­tog­ra­phers strug­gle with is what to ac­tu­ally do once they’ve got a book­ing. It’s no won­der, there­fore, that so many strug­gle with see­ing their pas­sion turn a profit. But it doesn’t have to be im­pos­si­ble. Which is where Mark Lind­berg comes in, with what he calls a “check-up from the neck up”. Run­ning a suc­cess­ful busi­ness takes in­cred­i­ble amounts of hard work, de­ter­mi­na­tion, and men­tal strength. The over­whelm­ing amount of in­for­ma­tion out there, cou­pled with all the ideas run­ning through your mind, some­times makes it hard to know ex­actly what choices to make. Mark Lind­berg is is backed by over two decades of ex­pe­ri­ence, and works with pho­tog­ra­phers one-on-one to build and re-en­er­gize pho­tog­ra­phy busi­nesses. With his di­rec­tion, both pro and en­thu­si­ast pho­tog­ra­phers can iden­tify their strengths, chal­lenges, and goals to de­velop real strate­gies that will make their dream pho­tog­ra­phy busi­ness a re­al­ity. For more in­for­ma­tion, visit beau­ti­fulim­ages.co.nz, or, give Mark a call on 021 304 424 for a half-hour com­pli­men­tary Check-Up From the Neck Up men­tor­ing ses­sion and also get his Know­ing Your Num­bers spread­sheet to help get started.

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