Tara Simich sweeps world with fitness workouts
After spending 2009 in the US trialling trending workouts in a feasibility study for Ukrainian heavyweight boxer Wladimir Klitschko, Tara Simich returned to the Perth market with her “fresh” workout idea.
Fast-forward five years and her unique workouts can now be found in places as far flung has Saudi Arabia, Finland and London. There are 500 Konga classes worldwide that happen each week!
Now Tara is looking for instructors to start in New Zealand.
Tara felt there was a gap in the fitness market, which was heavily monopolised by Les Mills and Zumba.
“Everyone is just so time-poor these days – in an hour workout, you want to leave drenched in sweat. We use all latest hip hop and dance tracks rather than typical aerobics music and we change it all up every four weeks so you never get bored,” she said.
Tara has quickly gone from filming workouts in her mum’s lounge room, working at PricewaterhouseCoopers in an advisory role and studying economics at Curtin University, to now heading up one of the world’s leading group fitness providers – at only 24.