Mercedes X-class fast facts

New Zealand LCV - - NEW MODEL FOCUS | MERCEDES-BENZ X-CLASS -

MERCEDES’ DE­VEL­OP­MENT TEAM DID SOME OF THE X-class test­ing in New Zealand, though it kept its pres­ence here well un­der wraps. Even Mercedes-benz NZ didn’t know the truck was be­ing tested here.

The X-class takes some of its styling cues from Mercedes SUVS, in­clud­ing the cen­trally-po­si­tioned star, twin-lou­vre ra­di­a­tor grille, honed bon­net and head­lights that ex­tend deep into the fend­ers.

Mercedes says the X-class is aimed at “very dif­fer­ent cus­tomer groups.” They in­clude “sporty ad­ven­tur­ers in New Zealand and Ger­many, land own­ers and farmers in Ar­gentina, busi­ness own­ers and build­ing con­trac­tors in Aus­tralia, fam­i­lies with an affin­ity for pre­mium prod­ucts in Brazil, trend-con­scious in­di­vid­u­al­ists in South Africa and Great Bri­tain.”

Pro­duc­tion for New Zealand, Aus­tralia, Europe, and South Africa starts at Nis­san’s fac­tory in Barcelona, Spain, this year.

Mercedes-benz chair­man, Dr Di­eter Zetsche, says the mid-size pick-up seg­ment is “ripe for a pre­mium ve­hi­cle. With the X-class we will open up this seg­ment to new cus­tomer groups...

“With the X-class we are clos­ing a gap in the port­fo­lio be­tween pas­sen­ger cars and com­mer­cial ve­hi­cles. Mercedes-benz Vans is al­ready very suc­cess­ful in­ter­na­tion­ally…with the Vito and the V-class. With the pickup…mercedes-benz Vans is thus be­com­ing even more in­ter­na­tional in ori­en­ta­tion.”

Mercedes ex­ec­u­tive, Wil­fried Porth, says the X-class has “con­vinc­ing pas­sen­ger car char­ac­ter­is­tics. It’s ro­bust, strong and with good off-road ca­pa­bil­ity – just like a pick-up should be. It’s also aes­thet­i­cally pleas­ing, dy­namic to drive, com­fort­able, safe, con­nected and in­di­vid­ual... The X-class pushes the bound­aries of the clas­sic pick-up.”

Mercedes-benz says the world is ready for a pre­mium ute like the X=class. Pro­gres­sive is pic­tured.

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