Why be­come a mem­ber of the mar­ket­ing as­so­ci­a­tion?

New Zealand Marketing - - Maketing Association -

Here’s a snap­shot of the ben­e­fits of mem­ber­ship:

FREE AD­VICE

Our web­site is your first port of call – we have a search­able Re­source Cen­tre where you can ac­cess best prac­tice guide­lines, codes of prac­tice, New Zealand case stud­ies, tem­plates etc. If you can’t find what you’re af­ter there, or re­quire spe­cial­ist leg­isla­tive or reg­u­la­tory ad­vice, email us at con­tac­tus@mar­ket­ing.org.nz and we will pro­vide this to mem­bers free of charge.

NET­WORK­ING AND CON­NECT­ING WITH OTH­ERS IN THE NZ MAR­KET­ING COM­MU­NITY

As a mem­ber, you can: • join any of our Spe­cial In­ter­est Groups (SIGS). There’s no ad­di­tional cost and you can join as many as they wish. As the name sug­gests, th­ese groups, many of which have their own Linkedin net­works, spe­cialise in spe­cific ar­eas of mar­ket­ing prac­tice and pro­vide an­other av­enue to seek and ex­change ad­vice.

• take ad­van­tage of list rental op­por­tu­ni­ties, pro­vid­ing ac­cess to our vast data­base of mem­bers – ob­vi­ously there are re­stric­tions and rules around the use of the mem­ber data­base (i.e. it can be used for phys­i­cal mail only etc.)

• ac­cess our Mar­ket­ing Ser­vices Direc­tory on­line to find providers of a wide range of mar­ket­ing ser­vices.

• at­tend events, con­fer­ences, award shows and mar­ket­ing cour­ses (short and long-form) that all pro­vide ex­cel­lent learn­ing and net­work­ing op­por­tu­ni­ties at dis­counted rates for mem­bers.

See www.mar­ket­ing.org.nz for de­tails.

PRO­MOTE YOUR­SELF

• be found by other mem­bers in the Mem­ber Direc­tory, where you’ll have a free list­ing, to­gether with a link to your web­site.

• pub­lish your press re­leases free on our web­site.

• ad­ver­tise on our web­site at dis­counted mem­ber rates. The MA’S web­site is reg­u­larly in the top three web­sites that at­tract the high­est per­cent­age of vis­i­tors recog­nised as busi­ness man­agers or ex­ec­u­tives, as listed by Nielsen Mar­ket In­tel­li­gence for NZ Do­mes­tic traf­fic.

• list an ex­clu­sive Mem­ber Spe­cial Of­fers for free

within our weekly enewslet­ter

• achieve strong brand as­so­ci­a­tion with a par­tic­u­lar mar­ket­ing prod­uct, ser­vice or au­di­ence through ex­clu­sive cat­e­gory spon­sor­ship at dis­counted mem­ber rates. Mul­ti­ple in­vest­ment op­tions are avail­able.

PRO­FES­SIONAL DE­VEL­OP­MENT

• Mem­bers can take ad­van­tage of the Mar­ket­ing As­so­ci­a­tion’s mar­ket­ing as­sis­tance pro­grammes e.g. Skills Anal­y­sis and com­pli­ance au­dits. We’re happy to come into your work­place and work through th­ese pro­grammes with you and your staff. Once a skills anal­y­sis is com­pleted, we can also put to­gether a cost-ef­fec­tive pro­fes­sional de­vel­op­ment pro­gramme for staff on your be­half.

• Pro­fes­sional Ac­cred­i­ta­tion – the MA has an ex­clu­sive part­ner­ship with the Char­tered In­sti­tute of Mar­ket­ing in the UK en­abling us to of­fer and ad­min­is­ter their in­ter­na­tion­ally renowned Char­tered Mar­keter pro­gramme in New Zealand.

OTHER MEM­BER BEN­E­FITS

• In­cluded in our mem­ber­ship fee is a com­pli­men­tary sub­scrip­tion to NZ Mar­ket­ing Mag­a­zine – th­ese are sent to your key con­tact for dis­tri­bu­tion to staff. Ad­di­tional copies are avail­able at a spe­cial re­duced mem­ber rate.

• Our mem­bers’ weekly enewslet­ter; Inbox, is sent di­rect to each of the staff of mem­ber or­gan­i­sa­tions (as­sum­ing we have them on our data­base) to keep them up to date with what their in­dus­try As­so­ci­a­tion is cur­rently work­ing on.

Got any ques­tions? Email con­tac­tus@mar­ket­ing.org.nz

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