BCFNZ His­tory

Newslink - - PINK RIBBON APPEAL -

In the early 1990s, five New Zealand doc­tors de­cided it was time to talk about breast cancer. They were sick of see­ing pa­tients turn up too late with can­cers that could have been cured if they’d been found eas­ier. One of the big prob­lems was that women were em­bar­rassed to talk about breast cancer, even with each other.

In 1994, they founded The New Zealand Breast Cancer Foun­da­tion, and launched the first an­nual Oc­to­ber Pink Rib­bon Breast Cancer Aware­ness Cam­paign sup­ported by Este´e Lauder.

Since then, many thou­sands of lives have been saved, thanks to ed­u­ca­tion about breast cancer signs and symp­toms, the in­tro­duc­tion of NZ’s mam­mo­gram screen­ing pro­gramme (en­abling ear­lier di­ag­no­sis), and ad­vances in treat­ment.

The name was changed from The New Zealand Breast Cancer Foun­da­tion to Breast Cancer Foun­da­tion New Zealand (BCFNZ) in 2017.

Through­out the years BCFNZ has played a key part in many mile­stones in breast cancer aware­ness and treat­ment, through their fund­ing of re­search and med­i­cal grants, their ed­u­ca­tion and pa­tient sup­port pro­grammes and their ad­vo­cacy.

SUP­PORT: A breast cancer di­ag­no­sis presents many chal­lenges, and they’re not all med­i­cal. After your di­ag­no­sis, you may ben­e­fit from the sup­port ser­vices the foun­da­tion of­fer, like free coun­selling, breast cancer-spe­cific ex­er­cise classes, or theirr 0800 BC NURSE helpline.

For more in­for­ma­tion visit: www.breast­cancer­foun­da­tion.org.nz

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