Ce­cilia Robin­son

En­tre­pre­neur and co-founder of My Food Bag

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High­light­ing in­equal­ity and bring­ing women into the work­force is a pas­sion project for me, so sup­port­ing this cam­paign is re­ally a no-brainer. I also don’t want my kids in 25 years’ time to con­tinue hav­ing the same de­bate we are cur­rently hav­ing – and un­less we make some sub­stan­tial changes in so­ci­ety to­day, they will be!

Em­ploy­ers need to show lead­er­ship in this space and en­sure they fo­cus on the gen­der pay gap. They need to make it eas­ier for women re­turn­ing to the work­force post hav­ing chil­dren and ac­knowl­edge there needs to be a lot of work to en­able peo­ple to have suc­cess­ful ca­reers along­side liv­ing happy lives. We need more trans­parency and bet­ter gov­er­nance in this space and we need to en­sure women are in the right po­si­tions so they can help en­able this change. The is­sue is prob­a­bly not im­por­tant enough to the av­er­age Kiwi. But long-term, not clos­ing the pay gap will neg­a­tively im­pact our econ­omy as peo­ple might not re­alise their full po­ten­tial or choose not to work as it’s not ben­e­fi­cial enough for them. My Food Bag im­ple­mented our paid parental leave pol­icy en­abling par­ents to have 18 weeks fully paid off work to care for their baby or to be paid at 160% of their salary for the same pe­riod, should their part­ner choose to stay home in­stead. We’ve since wel­comed 20 ba­bies through this scheme and we’re proud to be mak­ing a dif­fer­ence in fam­i­lies’ lives. We’ve also im­ple­mented an ad­di­tional six do­mes­tic sick days for par­ents. Changes can be small and big, but as long as you’re driv­ing change I be­lieve it will have a longterm ben­e­fit to so­ci­ety.

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