example of what understanding customer data, can achieve.
“It shows we understand the environment in which you do your banking and in which you live,” says Olivier. “In essence it’s us putting together your desired lifestyle with the best facilitators of that lifestyle and incentivising you to keep on living that life.”
DIY solutions are also playing a part as banking steps into the future. Through their online fund switching tool, ASB’s online KiwiSaver access gives customers the ability to move their money between funds and monitor movements in their balance; Card Control, via the ASB Mobile app, allows customers to manually manage their credit or debit card functionality by locking or unlocking a range of payment types should a card be misplaced or lost.
A MOBILE WALLET
It’s estimated that by 2020, 80 percent of the world’s population will have a smartphone or wearable which will enable them to carry out online banking transactions. An app will turn a mobile into a mobile wallet, the digital equivalent of that bulging physical accessory we all cart around, and transform the way we pay for goods and services.