Food­writ­ers May mar­ket day

The first Mon­day in May her­alds an im­por­tant event for food­ies, they flock from North­land and Waikato and all places in be­tween to at­tend the an­nual mar­ket day.

NZ Grower - - - Business Man­ager | Veg­eta­

More than 100 food writ­ers, food blog­gers, teach­ers and chefs at­tended the mar­ket day which fea­tured 25 stands, manned by more than 70 peo­ple held at the Eller­slie Event Cen­tre.

Veg­eta­ has had a stand at this pop­u­lar mar­ket day ev­ery year since its in­cep­tion seven years ago. At­tend­ing the mar­ket pro­vides the op­por­tu­nity to show­case fresh New Zealand veg­eta­bles and to en­cour­age more writ­ing about the fresh New Zealand veg­etable story and of course more de­li­cious on-trend recipes.

The stand was manned by Veg­eta­bles NZ board mem­ber Ki­ran Hari; Pukekohe Veg­etable Grow­ers As­so­ci­a­tion [PVGA] mem­ber Keith Val­labh, Her­man van der Gu­lik from Enza Zaden, Michelle Turner from the Pri­mary In­dus­try Train­ing Or­gan­i­sa­tion [ITO] and Pip Dun­can, ed­u­ca­tion and mar­ket­ing man­ager, veg­eta­

The team on the stand had many con­ver­sa­tions with vis­i­tors and gave first hand ex­am­ples to some of the high­lights and the is­sues fac­ing grow­ing veg­eta­bles in New Zealand. Dis­cus­sion top­ics in­cluded com­mer­cial grow­ing from ‘seed to plate,’ at­tract­ing peo­ple into the in­dus­try, the cen­ten­nial of PVGA, the ef­fects of the weather, pop­u­lar recipe ideas and the grower videos on veg­eta­ .

At the stand next to us the Heart Foun­da­tion [HF] was pro­mot­ing the Cook­ing Cur­ricu­lum Project, de­vel­oped in part­ner­ship with veg­eta­ and the HF.

Veg­eta­ would like to thank the fol­low­ing for their gen­eros­ity in sup­ply­ing pro­duce for this event; A S Wil­cox for car­rots; Delta Pro­duce for ku­mara, Ryan farms for onions, Enza Zaden for pump­kins and let­tuce, Prash and As­so­ci­ates for egg­plants, RC Hari for chillis, pink onions and flower let­tuces.

▴ Nu­tri­tion Foun­da­tion chief exeu­tive Sarah Han­ra­han and High Per­for­mance Sport lead nu­tri­tion­ist Jeni Pearce MNZM.

▴ Dish edi­tor Claire Al­dous and NZ Her­ald Bite writer Ray McVin­nie.

▴ Jo Bridg­ford, Ki­ran Hari, Niki Bezzant and Keith Val­labh.

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