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NZ Performance Car - - Inside Line -

In years gone by, you had to crack out the old Trade and Ex­change to find what­ever it was you were seek­ing in the au­to­mo­tive world, and it didn’t of­fer much in the way of smart search­ing. The irony now is that, with so much in­for­ma­tion read­ily on tap thanks to the in­ter­net, it’s be­come even harder to find what suits you best, as things are listed damn near ev­ery­where, and find­ing a win­ner among the dungers is tricky.

To solve that prob­lem, a smarter car-find­ing web­site has been launched by Christchurch-based com­pany Mo­tor­central. Dubbed ‘ Need A Car’ — needacar.co.nz — the web­site uses smart cat­e­gories to de­ter­mine the best match for your in­put data, and even fea­tures a search op­tion based on life­style needs, which al­lows users to quickly iden­tify ve­hi­cles that best match their own set of per­sonal cir­cum­stances.

“Dur­ing our mar­ket re­search, we dis­cov­ered that many car buy­ers didn’t have a par­tic­u­lar ve­hi­cle in mind to pur­chase. In­stead, they were look­ing for so­lu­tions to a re­cent life­style change,” said project leader Shane Breckon. “The Need A Car life­style search was de­vel­oped to quickly bring ve­hi­cles that match the users’ life­style to the fore­front, di­min­ish­ing any re­search time needed.”

You can try the Need A Car life­style search to­day at needacar.co.nz/life­style-search.

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