When the whis­tle blows to start the first game of the 2015 uNITec 1A rugby com­pe­ti­tion, a new ini­tia­tive from Auck­land Rugby will also kick off.

NZ Rugby World - First XV - - CONTENTS -

1STXVTV is a new stream­ing ser­vice that will see greater cov­er­age than ever be­fore of what is ar­guably the strong­est school­boy com­pe­ti­tion in the world.

Many sup­port­ers al­ready en­joy the ex­cel­lent live cov­er­age of­fered by SKY TV. Now with 1STXVTV sup­port­ers will be able to use their smart­phone, tablet, com­puter or In­ter­net en­abled TV to see a weekly sched­ule that in­cludes:

• Match of the Day – TV broad­cast qual­ity HD live cov­er­age of a game be­tween two of Auck­land’s 1A schools.

• Weekly Re­view Show – fea­tur­ing high­lights from the Match of the Day plus tries and key ac­tion from the other matches played that week­end.

• Sup­port­ing con­tent – in­ter­views with play­ers and pre­views of up­com­ing fix­tures.

The cov­er­age will be pre­sented via a ded­i­cated YouTube chan­nel.

The Auck­land com­pe­ti­tion has twelve teams bat­tling for the cov­eted 1A ti­tle. It has over a cen­tury of tra­di­tion and has pro­duced in ex­cess of 100 All blAcKS. The envy of school­boy com­pe­ti­tions around the world, it draws large side­line crowds. Now it can be taken to a much wider au­di­ence, in Auck­land, New Zealand and over­seas.

“This is a great de­vel­op­ment for the 1A com­pe­ti­tion, and for sec­ondary school sport in Auck­land gen­er­ally,” says Mike leach, Prin­ci­pal of King’s col­lege and chair of the Auck­land Sec­ondary Schools Heads As­so­ci­a­tion.

Auck­land Rugby en­gaged with the Prin­ci­pals of the schools early in the de­vel­op­ment stages of 1STXVTV en­sur­ing over­whelm­ing buy-in and an ef­fi­cient op­er­a­tional ap­proach. The pro­ject will also see se­lected stu­dents tak­ing sub­jects such as Media Stud­ies have the chance to go be­hindthe-scenes to get some tele­vi­sion pro­duc­tion and media train­ing.

ARU Chair­man Glenn Wahlstrom says 1STXVTV will be a great ex­pe­ri­ence for the play­ers. “We’ve seen that with SKY’s cov­er­age in re­cent years. but this will en­able us to show­case more teams ev­ery week and for the wider school com­mu­ni­ties to en­joy the amaz­ing at­mos­phere and ex­cite­ment of the uNITec 1A com­pe­ti­tion. We imag­ine that old boys across the globe will be­come ar­dent fans of the shows. And clearly So­cial media will be­come an im­por­tant con­duit for con­nect­ing these fans with each other and back to their schools”, says Wahlstrom.


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