Five min­utes with: Lily Gib­son

In­tro­duc­ing Gib­son’s su­per-cool on­line store Su­per Mizu

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What is Su­per Mizu Store? An on­line shop col­lect­ing the best vin­tage and re­cy­cled cloth­ing from Tokyo, mean­ing vin­tage gems are avail­able wher­ever you are. I en­cour­age peo­ple to buy less and buy well, be them­selves, and laugh for­ever.

Why did you start the store? After liv­ing in Tokyo for two years, I came home and saw the grow­ing in­ter­est in Ja­panese fash­ion, which was ex­cit­ing. My geeky hobby was cool now! I wanted to make the clothes I love more ac­ces­si­ble to ev­ery­one. Re­cy­cled cloth­ing is a more sus­tain­able op­tion, and my ac­cess to the re­cy­cled market in Ja­pan is what’s al­lowed me to fill my wardrobe with Comme des Garçons, Issey Miyake and Yo­hji Ya­mamoto.

How would you de­scribe the clothes on the site?

It’s my homage to the peo­ple of Tokyo: those wear­ing head-to-toe spher­i­cal Comme des Garçons on the train; elec­tri­cians in their navy jump­suits com­plete with black tabi shoes; and the Hara­juku teenage boys who skulk down to Aoyama to go into Cé­line with their skate­boards to ad­mire wom­enswear.

What sets Su­per Mizu gar­ments apart?

They’re hard to come by, even in Tokyo, be­cause peo­ple there know they’re spe­cial. Vin­tage in Tokyo is un­like any­where else in the world. Gar­ments usu­ally have zero vis­i­ble signs of wear, and some things from 15 years ago still have the tags at­tached. I fo­cus on qual­ity; I only buy things I think will last a re­ally long time and wear well.

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