If Mudtopia isn’t to your taste, the newest entrant to Rotorua’s festival scene might be more appetising - the Melt Festival of Chocolate. The brainchild of Boost Fundraising and Events founder Alia Ryan, the four-day festival is due to hit Rotorua during Easter Weekend next year. ’’The name Melt, is to celebrate not only chocolate, but gives reference to the melting land and melting pot of cultures that make up our beautiful city’’. It’s the latest addition to Ryan’s signature events which in the past have included the Rotorua Christmas Parade and the annual Tummy and Tots Expo. Ryan got the company off the ground with help from charitable trust Rotorua X and their Pitch Night.