Sum­mer driv­ing cam­paigns launched

Selwyn and Ashburton Outlook - - YOUR PLACE - ERIN TASKER

Sober driv­ing cam­paigns have been launched in both Ash­bur­ton and Sel­wyn with an aim of get­ting peo­ple home safe this sum­mer.

The Ash­bur­ton Com­mu­nity Al­co­hol and Drug Ser­vice (ACADS) launched their Com­mu­nity Al­co­hol Ac­tion Project (CAAP) hol­i­day sea­son cam­paign – ‘Get home safe with your mates’ – with a break­fast in Bar­ing Square East. Peo­ple played games, won prizes, and even got to ex­pe­ri­ence wear­ing in­tox­i­ca­tion gog­gles, which gave them a glimpse into what it was like to be var­i­ous stages over the drink driv­ing limit, as the agen­cies in­volved in CAAP con­tin­ued their fight against one of the big­gest killers on the roads.

ACADS man­ager Chris Clark said the goal was to re­duce al­co­hol-re­lated crashes by rais­ing aware­ness. She said for ev­ery 100 al­co­hol or drug-im­paired driv­ers who died in crashes, 47 of their pas­sen­gers and 24 sober road users died.

‘‘Of all driv­ers in­volved in fa­tal crashes, the 20-24 age group are the most likely to be af­fected by al­co­hol/drugs.’’

As part of the Ash­bur­ton cam­paign a graphic ad­ver­tise­ment would screen at Ash­bur­ton’s Re­gent Cin­ema, while a spin­ning wheel would pop up around the dis­trict in the lead-up to Christ­mas of­fer­ing peo­ple the chance to spin and win prizes.

In Sel­wyn, the Sel­wyn Dis­trict Coun­cil has also launched a cam­paign.

‘‘Each year as part of our road safety cam­paign, we dis­trib­ute free re­sources to li­cenced premises to en­cour­age and sup­port their host re­spon­si­bil­ity ac­tiv­i­ties and we ap­pre­ci­ate them com­ing on board with our pro­mo­tion,’’ SDC road safety co-or­di­na­tor Ngaire Tin­ning said.

There were more than 150 crashes in the Sel­wyn dis­trict be­tween 2012 and 2016 where al­co­hol was in­volved, re­sult­ing in eight fa­tal­i­ties and 40 se­ri­ous in­juries.

Police Se­nior Sergeant Pete Stills urged peo­ple to utilise ser­vices avail­able.

‘‘Many re­spon­si­ble premises across the dis­trict of­fer cour­tesy vans and we rec­om­mend ev­ery­one to use th­ese if they have not or­gan­ised other safe means to get home,’’ Stills said.

Can­ter­bury Police will be car­ry­ing out more ran­dom pa­trols on all Sel­wyn roads over the Christ­mas/New Year hol­i­day sea­son and the booze bus will be de­ployed in both ru­ral and ur­ban ar­eas.


Chris Clark (left) and Kate Web­ster from ACADS at the launch of Mid Can­ter­bury’s sum­mer drink driv­ing cam­paign.

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