BRONWYN EICHBAUM prod­uct de­vel­op­ment, Nineteen//46 knitwear

Simply You Style - - Style File -

How did you get into your job?

I’ve been in this role with Sil­verdale Knitwear, which pro­duces Nineteen//46, for five years now. Prior to that I had a sales agency and was work­ing with the com­pany in a sales po­si­tion. I was al­ways putting in more than my two cents worth about the col­lec­tion, which is prob­a­bly why they saw me as some­one who could work in the de­vel­op­ment role.

How would you de­scribe your style?

First and fore­most my style is about be­ing com­fort­able – if I’m not com­fort­able I won’t wear it, sim­ple as that. Flat shoes, sneak­ers, san­dals – my style is quite an­drog­y­nous re­ally and it has to work on my bike.

What’s your fash­ion ob­ses­sion?

Drop-crotch pants – I got my first pair in Spain in 2008 and now have about eight pairs – and shoes be­cause in­tro­duc­ing a new pair to the mix sud­denly cre­ates so many new out­fits.

What is your win­ter fash­ion sta­ple?

My Nineteen//46 Merino Rock n Roll Pants. They’re from one of the early col­lec­tions but still go­ing strong. I wear them on win­ter morn­ings when I walk the dog, as soon as the sun goes down on our sum­mer camp­ing hol­i­days and on all long-haul flights.

How do ac­ces­sories feature in your style?

I love bags and if I wear jew­ellery it will be from Sarah Her­riot’s col­lec­tion – beau­ti­ful un­der­stated sil­ver is my thing.

What are your favourite fash­ion colour com­bi­na­tions?

I live up to the Welling­ton aes­thetic of be­ing very dark! Day to day, it’s black, grey, navy, and white.

Who in­flu­ences your style?

Tilda Swin­ton, for sure. She’s just in­cred­i­bly stylish and very unique and true to her­self.

What is your big­gest fash­ion co­nun­drum?

Sus­tain­abil­ity. I’m more aware than ever, but it’s still dif­fi­cult to be a purist in the mar­ket place. I have teenagers and I can’t deny them the thrill of a bar­gain when they have such a lim­ited bud­get, but deep in­side it kills me.

What are your go-to brands?

My favourite New Zealand brands are Zambesi, Nom D and nat­u­rally Nineteen//46. In­ter­na­tion­ally it’s Comme des Garçons, Yo­hji Ya­mamoto and Ann De­meule­meester.

Above: Beret from Com­rades army sur­plus store in Welling­ton and train­ers by Adi­das. The knit­ted dress is a Nineteen//46 pro­to­type in de­vel­op­ment which Eichbaum says she “loved so much it just landed in my wardrobe”.

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