More Ki­wis are plan­ning to ex­er­cise sur­vey says

Stratford Press - - Health & Wellbeing -

A to­tal of 176,000 New Zealan­ders say they will def­i­nitely start ex­er­cis­ing at a gym or fit­ness fa­cil­ity in the next 12 months, ac­cord­ing to a sur­vey by an Auck­land re­search com­pany.

The study, com­mis­sioned by Ex­er­cise New Zealand, shows ex­er­cise in­dus­try growth is look­ing pos­i­tive for the fu­ture with strong in­di­ca­tors of more peo­ple want­ing to ex­er­cise to keep fit and healthy.

The sur­vey was con­ducted by Hori­zon Re­search, which car­ries out stud­ies for com­pa­nies, gov­ern­ment agen­cies and com­mu­nity or­gan­i­sa­tions.

Ex­er­cise New Zealand chief ex­ec­u­tive Richard Bed­die says fur­ther find­ings will be re­leased as more sur­vey data is an­a­lysed.

The re­search sur­vey asked re­spon­dents not only about their ex­er­cise habits, but also per­cep­tions of ex­er­cise, ben­e­fits, and im­por­tantly, if they are think­ing of start­ing or end­ing their ex­er­cise habit and why.

“The sur­vey found nearly

177,000 of the adult New Zealand pop­u­la­tion would def­i­nitely be keen to start struc­tured ex­er­cise in the next 12 months.

“It also showed that around

29,700 peo­ple would can­cel their mem­ber­ships in the next 12 months, along with an­other

14,100 oth­ers say­ing they would most likely can­cel. But more than half of those leav­ing an ex­er­cise fa­cil­ity were plan­ning on join­ing some­where else.

Richard says the sta­tis­tics show the in­dus­try as a whole will con­tinue to grow strongly, while con­sumers con­tinue to be pre­pared to move to other providers if their needs are not be­ing met.

Around 29 per­cent of peo­ple sur­veyed will be ex­er­cis­ing at home in the next 12 months.

“That’s huge growth from 10 years ago. The study shows more than half those in­ter­viewed be­lieve struc­tured ex­er­cise is im­por­tant or very im­por­tant, with an­other 23 per cent say­ing that it is some­what im­por­tant.

“Over­all, around 23 per cent of Ki­wis have some sort of mem­ber­ship to an ex­er­cise fa­cil­ity, and the vast ma­jor­ity of those are us­ing it.”

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