Aussies buy local, and that doesn't include us
If the Aussies have taught us anything – apart from their willingness to share their fruit flies, thanks guys – it's that New Zealand needs to man up and get CoOL. Australian growers have convinced their supermarkets to stock Australian only, leaving New Zealand canned and frozen vegetables out in the cold. All the while their stuff is coming into New Zealand without hindrance.
Time to wreak revenge, you might say. Payback guys, eat that. We don't need your stuff. BUT there's a problem. Australian supermarkets CAN do this to us because they have CoOL – with Country of Origin Labelling they know exactly where produce has come from.We don't have CoOL, so we don't have that information and therefore we are impotent. So really it's the New Zealand government's perverse resistance to CoOL that allows Australians to dump on our growers, but leaves our growers with no way of protecting their backs.