Aussies buy lo­cal, and that doesn't in­clude us

The Orchardist - - Contents - By Sue Grant-mackie

If the Aussies have taught us any­thing – apart from their will­ing­ness to share their fruit flies, thanks guys – it's that New Zealand needs to man up and get CoOL. Aus­tralian grow­ers have con­vinced their su­per­mar­kets to stock Aus­tralian only, leav­ing New Zealand canned and frozen veg­eta­bles out in the cold. All the while their stuff is com­ing into New Zealand with­out hin­drance.

Time to wreak re­venge, you might say. Pay­back guys, eat that. We don't need your stuff. BUT there's a prob­lem. Aus­tralian su­per­mar­kets CAN do this to us be­cause they have CoOL – with Coun­try of Ori­gin La­belling they know ex­actly where pro­duce has come from.We don't have CoOL, so we don't have that in­for­ma­tion and there­fore we are im­po­tent. So re­ally it's the New Zealand gov­ern­ment's per­verse re­sis­tance to CoOL that al­lows Aus­tralians to dump on our grow­ers, but leaves our grow­ers with no way of pro­tect­ing their backs.

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