>>ON THE FRONT

Long-serv­ing Ze­spri ex­ec­u­tive Dan Mathieson has been ap­pointed the com­pany’s chief ex­ec­u­tive, tak­ing over from Lain Jager im­me­di­ately.

The Orchardist - - Contents -

Ze­spri chair­man Peter McBride says Mr Mathieson has an impressive track record over his 15 years with Ze­spri, with his most re­cent role as pres­i­dent of global sales and mar­ket­ing.

“I am con­fi­dent he will lead Ze­spri well and de­liver growth and in­creas­ing value for our in­dus­try and share­hold­ers, build­ing on the strong le­gacy that Lain Jager leaves be­hind.

“In his time lead­ing our sales and mar­ket­ing op­er­a­tions and off­shore mar­kets, Dan has suc­cess­fully de­liv­ered a de­man­dled strat­egy, grow­ing ma­ture mar­kets and di­ver­si­fy­ing into new mar­kets. Our sales and mar­ket­ing func­tion has de­vel­oped sig­nif­i­cantly un­der his lead­er­ship, with an in­creased fo­cus on con­sumer in­sight, dis­trib­u­tor and re­tailer re­la­tion­ships, and mar­ket­ing ex­cel­lence.”

“I am con­fi­dent he will lead Ze­spri well and de­liver growth and in­creas­ing value for our in­dus­try and share­hold­ers, build­ing on the strong le­gacy that Lain Jager leaves be­hind.”

– Peter McBride, Ze­spri chair­man

Newly-ap­pointed Ze­spri chief ex­ec­u­tive Dan Mathieson.

(L to R) Ze­spri chair­man Peter McBride with newlyap­pointed Ze­spri chief ex­ec­u­tive Dan Mathieson.

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