Get it right the first time
One problem that professional photographers and film-makers tend to encounter on a regular basis is the differing light conditions they end up shooting in, which can result in differing colour results in their images and videos. The X-Rite ColorChecker Target is the simple solution to this niggling problem.
It ensures that you receive predictable results under every light condition and can speed up your workflow significantly, as you’ll be capturing correct colours from the very beginning of a shoot — you will no longer need to spend time going through a trial-and-error process to get the colour right in post-production.
By using the ColorChecker Target, you’ll ensure accurate colour balance, capture accurate white balance and eliminate colour shifts, and achieve great grey balance — even if you find yourself in blended lighting. Not only that but you’ll also be able to better match skin tones and have some fun with creatively enhancing your colours. Then, when you get everything exactly as you want it, you’ll be able to set custom camera and scanner profiles for future use. No matter what sort of shoot you’re undertaking, there’s a target that will suit your situation.
To find out more about the X-Rite ColorChecker Target options, which are priced from $179, visit crknz.co.nz.