Nikon feels the squeeze
One of the most common posts found on camera websites is stories about ‘‘why I left Canon/ Nikon’’.
They outline how a once passionate photographer became disgruntled and switched to one of the smaller, more innovative camera makers.
It’s one example of how the dominance of Canon and Nikon is waning, despite still being the topselling manufacturers around the world
This is especially the case with Nikon, which has had a rough year. First, its sales were down 26 per cent last financial year and it made a significant loss. They are also losing market share in every camera category.
Next, it announced it was closing a camera factory in China. That was followed by the company saying it was to stop selling cameras and lenses in Brazil.
Then came news that Nikon dropped one place in the full frame