Fairfax call cen­tre back home in NZ

Upper Hutt Leader - - CONVERSATIONS - STAFF RE­PORTER

The Fairfax clas­si­fied ad­ver­tis­ing call cen­tre has moved back to New Zealand shores mak­ing life eas­ier for lo­cal ad­ver­tis­ers.

Fairfax’s new in­bound call cen­tre, lo­cated in Palmer­ston North, was of­fi­cially up and run­ning on Mon­day.

The new Kiwi call-cen­tre is on 0800 767 111 for all clas­si­fied ads in­clud­ing public no­tices, sit­u­a­tions va­cant, wanted to buy, rentals and trades and ser­vices. It means cus­tomers call­ing about clas­si­fied ads or public no­tices will no longer be con­nected to Manila in the Philippines.

Head of CRM and cus­tomer data An­drew Has­san said the company had re­ceived ‘‘quite a lot of feed­back around dif­fi­culty un­der­stand­ing what they [cus­tomers] needed’’.

Calls were tak­ing longer, which was of­ten frus­trat­ing for them, he said.

‘‘We’ve re­sponded to that. Cus­tomers will ap­pre­ci­ate that it’ll make their lives eas­ier. They’re show­ing loy­alty to our pub­li­ca­tions and we need to re­spond to their needs.’’

The move will af­fect Fairfax news­pa­pers up and down the coun­try, in­clud­ing daily and com­mu­nity pub­li­ca­tions.

The new call cen­tre will em­ploy two team lead­ers and 18 sales ad­vis­ers, who will join the 20 em­ploy­ees at the company’s out­bound call cen­tre, which opened a year ago, in the same build­ing as the company’s Manawatu news­room.

‘‘Cus­tomers will ap­pre­ci­ate that it’ll make their lives eas­ier.’’

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