TomTom takes loyal con­sumers to Brazil

Daily Trust - - BUSINESS -

TomTom has flagged off a con­sumer loy­alty re­ward promo with an all-ex­pense paid trip to Brazil.

In a com­pany state­ment, Head, Cor­po­rate and Govern­ment Af­fairs of Cad­bury Nigeria Plc, Mr. Bala Ye­sufu, stated that “If a con­sumer pre­sents one TomTom candy to the rov­ing TomTom Promo crew from March 15 to April 30, 2014, he or she will col­lect a raf­fle ticket in ex­change for the empty TomTom pil­low wrap­per which qual­i­fies him or her for a draw.’’

Ye­sufu stated fur­ther that “dig­i­tal raf­fle draws would hold in three ma­jor cities - Abuja, La­gos and Cal­abar - where win­ners would emerge and pro­ceed on an all­ex­pense paid trip to Brazil.’’ Ye­sufu ex­pressed the com­pany’s de­light in tak­ing loyal con­sumers on this life­time mem­o­rable ex­pe­ri­ence.

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