OAAN, LASSA disagree over operations models
Members of Outdoor Advertising Association of Nigeria (OAAN) has disagreed with the Lagos State Signage & Advertisement Agency (LASAA) on issues the OAAN consider direct and deliberate attack on the survival of outdoor advertising industry in Nigeria by the LASAA.
This happened at this year’s OAAN annual event organised to celebrate the tenth poster award. Incidentally, this year’s event is on the theme: ‘STRENGTHENING PARTNERSIP’.
The chairman of Trokya group, Mr. Biodun Shobanjo, pointed out at the event that LASAA needed to concern itself more with how the industry works and how to support its efficiency and business operations instead of just focusing on rates and charges it charges practitioners.
According to him, LASAA’s activities and excessive rates and charges are killing the industry.
However the pioneer Managing Director of LASAA, Mr. Alabi Makanjuola, on his part, sees regulation as vital for the good of the industry. He thinks LASAA has greatly helped in improving the industry’s professional standards. According to him, the industry’s achievements to date, owe to the activities of LASAA. He submits that the industry should cut-down on the number of industry practitioners instead of clamouring for a cut-down on payable rates.
The Registrar/Chief Executive Officer of APCON, Alhaji Bello Kankarofi, former President of AAAN, Bunmi Oke and Barrister Charles Odenigbo who also spoke as stakeholders, urged LASAA to do more to support the industry and operators by strengthening provision of infrastructure such as street lights, directional signs, roads and environmental beautification.