Keystone Bank launches *533# quick service code
Keystone Bank Limited has launched its quick service code, Unstructured Supplementary Service Data (USSD) *533# to enable its customers enjoy convenient banking from anywhere at any time of the day.
Acting Managing Director and chief executive officer of the bank, Mr. Hafiz Bakare, stated this in Lagos.
He said: “As we launch this product, we stand to be counted in the industry and also ensure that our customers continue to have confidence in the bank so that they can have every reason to improve patronage as we offer them convenient service comparable to and even better than what is offered by competitors.”
He said *533# shortcode is a step in the right direction to indicate the bank’s positive trajectory, consistent with its promise that the successful divestment of Asset Management Corporation (AMCON) would significantly enhance its capacity in all aspects to serve its customers better.
The CEO said *533# is the bank’s unique code, which is a culmination of the efforts of various teams in the bank and has been met with a lot of enthusiasm by the bank’s customers going by the result of preliminary market testing recently. He added that with the launch of the product, the sky is the limit.
From left: Group Head, Construction and Cement, Keystone Bank Ltd, Abubakar Jose; Chief Compliance Officer, Joyce Obi; Acting Managing Director/CEO, Hafiz Bakare; Divisional Head, Bankwide Operations, Uchenna Okwodu and Acting Directorate Head, Lagos and West, Simpson Eimiakhena, during the launch of the bank’s *533# Code in Lagos, yesterday