Bolanle Akinyemi

The Guardian (Nigeria) - - RELATIONSHIP -

BOLANLE Akinyemi is the CEO of Eazy Coox Limited, an indige­nous small-scale food pro­cess­ing com­pany that pack­ages fresh es­sen­tial cook­ing in­gre­di­ents. Eazy Coox peels, chops, slices or dice the very best in­gre­di­ents, then cap­ture them in all their tasty glory into handy glass jars and plas­tic pots and bot­tles for the con­ve­nience of con­sumers

Kindly give a brief de­scrip­tion of your­self

I am a wife, mother, food lover aka foodie, and a Char­tered Ac­coun­tant. What prob­lem does your com­pany solve?

We make cook­ing easy and con­ve­nient for all.

How did you come about the idea for your busi­ness?

My love for cook­ing and want­ing things ready-to-use. I used to bring in chopped gar­lic and gin­ger from the UK and I ran out of them very quickly. But I re­alised we have gar­lic and gin­ger in abun­dance and felt that why can’t we pack­age it the same way. That gave birth to Eazy Coox.

What would you say are the top three skill­sneeded to be a suc­cess­ful en­tre­pre­neur?

Pas­sion, Per­se­ver­ance and Sup­port of fam­ily and friends.

What is your great­est chal­lenge and how do you man­age it?

Fi­nance and Mar­ket­ing. With mar­ket­ing, I have lever­aged on so­cial me­dia and for fi­nance it’s just proper plan- ning.

What are your ideals?

Hon­esty.

What is the best way to achieve longterm suc­cess?

Keep at it. It will pay off sooner than you think.

Where did your or­gan­i­sa­tion’s fund­ing/cap­i­tal come from?

From my fam­ily and salary from paid em­ploy­ment.

How do you build a suc­cess­ful cus­tomer base?

En­sur­ing you give the cus­tomer what they want and giv­ing the best ser­vice pos­si­ble.

What is your favourite as­pect of be­ing an en­tre­pre­neur?

Man­ag­ing your time.

What has been your most sat­is­fy­ing mo­ment in busi­ness?

When I get a re­peat cus­tomer who I don’t know. It shows that what I’m of­fer­ing is good.

How do you go about mar­ket­ing your busi­ness?

Right now we are heavy on In­sta­gran and Face­book

In one word, char­ac­ter­ize your life as an en­tre­pre­neur

Re­ward­ing

What do you do in your non-work time?

I watch cook­ing chan­nels and search for recipes on­line.

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