Oil and Gas - - IN THE NEWS -

Shell Oman em­pha­sised its com­mit­ment to pro­vid­ing the lat­est in fuel in­no­va­tion by launch­ing Shell V-Power.

The all-new Shell V-Power, launched for the first time in the Mid­dle

East, is a re­sult of years of re­search and de­vel­op­ment (R&D) by Shell’s in­ter­na­tional team of fuel sci­en­tists, the same sci­en­tists that have de­vel­oped the Shell V-Power race fu­els for Scud­e­ria Fer­rari. Help­ing make mo­torists’ life jour­neys bet­ter - Shell V-Power is de­signed to of­fer cus­tomers in Oman Shell’s best per­for­mance and ef­fi­ciency fuel, with DY­NAFLEX Tech­nol­ogy. Speak­ing at the launch, Khalid Al

Awaisi, Re­tail coun­try Man­ager at Shell Oman Mar­ket­ing Com­pany said, “Shell V-Power is our very best fuel of­fer­ing for cars across the Sul­tanate. As the leader in fu­els tech­nol­ogy, Shell works closely with Fer­rari in R&D to con­stantly in­no­vate and pro­duce the best fuel for­mu­la­tions for all ve­hi­cles.

With 60 years of down­stream busi­ness op­er­a­tions in Oman, we are com­mit­ted to shar­ing our global cut­ting-edge tech­nol­ogy reach and tech­ni­cal ex­per­tise with our cus­tomers in the Sul­tanate, to help make their life jour­neys bet­ter.” Mo­torists in Oman can now join mil­lions of other con­sumers in over 65 other coun­tries around the world to ex­pe­ri­ence the ben­e­fit of this glob­ally renowned fuel. Shell V-Power with DY­NAFLEX Tech­nol­ogy has a clean­ing power and fric­tionre­duc­ing tech­nol­ogy that helps en­gines be more ef­fi­cient de­creas­ing en­ergy waste, be­cause ef­fi­ciency and per­for­mance go hand in hand. Shell V-Power is meant to help both new and older en­gines.

“Our cus­tomers ap­pre­ci­ate the qual­ity of Shell fu­els, and we are now of­fer­ing them Shell V-Power as a pre­mium per­for­mance fuel in ad­di­tion to Mo­gas 91, Mo­gas 95

and Diesel,” added Khalid. The launch of Shell V-Power in Oman will be­gin with 10 ser­vice sta­tions in Mus­cat; with net­work ex­pan­sion phases planned for out­side Mus­cat through­out 2018 and 2019.

Mae As­can, Se­nior Fu­els Sci­en­tist for Asia re­gion, Shell Projects and Tech­nol­ogy said, “Shell V-Power is de­signed for use in all types of petrol en­gine ve­hi­cles, whether it is old or new. Shell V-Power has gone through rig­or­ous test­ing both in the lab and at the track, be­fore mak­ing its way to the mar­ket. Shell’s tech­ni­cal part­ner­ship with Fer­rari has given us the en­vi­ron­ment to test Shell V-Power fu­els in ex­treme con­di­tions; pro­vid­ing us with a bet­ter un­der­stand­ing of what will de­liver our best per­for­mance and ef­fi­ciency fuel, with DY­NAFLEX Tech­nol­ogy.”

Dr Mo­hammed Mah­mood Al Balushi, CEO, Shell Oman Mar­ket­ing Com­pany said the launch of Shell V-Power is ex­pected to con­trib­ute sig­nif­i­cantly to the re­tail busi­ness growth in Oman.

Shell has more than a cen­tury of ex­pe­ri­ence in fu­els in­no­va­tion and de­vel­op­ment, with ap­prox­i­mately 170 fu­els sci­en­tists and spe­cial­ists across the globe work­ing on it. Shell’s tech­ni­cal part­ner­ship with Fer­rari as­sists Shell in de­vel­op­ing Shell V-Power fu­els to meet the high­est pos­si­ble stan­dards. Shell V-Power con­tains 99 per cent of the same types of com­pounds found in the Shell V-Power race fuel be­ing used by Scud­e­ria Fer­rari in the For­mula One World Cham­pi­onship.

Also en­dorsed by other pre­mium ve­hi­cle brands like BMW M, Shell V-Power is the re­sult of over 60 years of in­spi­ra­tion, in­no­va­tion and shared pas­sion for the best per­for­mance and ef­fi­ciency with Fer­rari in the mo­tor­sports arena.

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